Wholesale Pricing for Shopify

Offer Discounts

to selected customers, collections and individual products in the same shop as retail, without duplicating variants

Multiple Pricing Levels and Minimums

e.g. Gold customers get 10% Off Shirts (each product minimum 12), and 20% Off Accessories (each product minimum 6)

Most easy to use solution

The only solution Compatible with Shopify Sales Channels & 3rd party Inventory Management (see reviews)

☞ Click here to see a demo

Create multiple, flexible discount rules, or import custom fixed prices per product variant

Discounts are applicable only to signed in, tagged customers (examples: wholesalers, premium or gold members). Unlike other apps, Wholesale prices are not shown in public anywhere, including Google Shopping Feeds and all Shopify Channels (e.g. Pinterest, Buy Buttons...)

By default, discounts are computed based on 'Compare at' price (Suggested retail price, MSRP) when it is set, otherwise on Price. For example, say an item costs $100, and Wholesalers have a 50% discount.
At some point you put the item on sale at $70, while leaving the Compare at price to $100. Regular customers will pay $70, and Wholesalers will pay $50.
If the item is on sale at $40, then everybody will pay $40 for it. You can change the base price to sale Price field in Settings.

Multiple customer pricing levels, each customer type having different discounts, work fine.

Note: Shopify Discount codes can be used on orders with Wholesale discounts only if you enable this in app Settings. By default, wholesale orders don't accept discount codes.

Edit or Import Custom Prices for each SKU

If percentange discounts aren't offering enough flexibility for you, set custom prices for each product variant. Bulk Edit prices in the app, or Export/Import as CSV. Note: requires a $99 one-time (lifetime) fee to setup, while still keeping the $24 subscription plan.

100% Compatible with all inventory apps (unlike all other apps)

As we don't duplicate product variants like other apps, we avoid issues like out-of-sync inventory, pausing before making product updates or having wholesale prices show in Google feeds.

See reviews for more feedback from merchants like you, e.g. "Have really enjoyed the fact that it doesn't create variants for each product discount. This has re-enabled us to use Shopify's inventory management feature (previously impossible with other solutions)."

How to organize wholesale or member discounts?

Strategy 1: Discount existing collections

Create various discount rules for the same customer tag, e.g.

  • "wholesale" customers get 40% Off Shirts and Beanies
  • "wholesale" customers get 50% Off Jerseys
  • "VIP" customers get 15% Off Shirts and Beanies
  • "VIP" customers get 20% Off Jerseys

Strategy 2: Set fixed, custom prices for each product variant

Simply set desired prices for each customer type in a spreadsheet, and import those in the app.

First, add some default discount rules (e.g. "wholesale" customers get 0% Off everything), which apply unless a product has specific prices set.

Then go to Edit Custom Prices, or download a CSV file where you can put your own custom prices for each variant, and import.

Note: while this feature is available even in the Basic subscription plan, it requires a $99 one-time fee to setup.

Selected customers get appropriate discounts

Only approved Wholesalers (customers that you tagged) see discounted prices as they browse the shop.

Non-applicable customers (e.g. not signed in, or not tagged) see only regular prices.

How to work with Wholesalers

  1. wholesalers create a regular customer account
  2. they email you to approve their account as a wholesale account (including optional business info that you require)
  3. you tag that customer with "Wholesale" (or any tag that you created discounts for)
  4. approved wholesalers can login, browse the store & purchase at wholesale pricing

Offer Net15/Net30 payment terms to selected customers

net15/net30 payment terms allows selected customers (tagged with net30 tag) to create an unpaid order directly from the cart. This feature requires a $99 one-time / lifetime setup fee -- please reach out to appsupport@pixelunion.net to request this feature

In cart, net30 customers will see an option to Choose a Shipping Address and "Checkout with Net30 Payment" (you can edit label and terms text) After clicking "Checkout with Net30", customers are shown a Thank you page on your store.

You can name the net terms checkout button(s) as you prefer, e.g. "Invoice on Account", and you can have more, e.g. net15, net30, net45 (no extra fee). The app doesn't collect payments, nor sends reminders. You will have to followup with the customer to collect payment.

Order is created with wholesale prices for each line item, and the optional Extra fees/Shipping that can be set in app also apply. Orders are tagged with 'termcheckout' and the customer wholesale tag. You can search for tagged orders and Save search as a tab.

In app Settings, please choose how to create net terms orders:

as final order, created as Unpaid in Shopify Admin > Orders

  • order line items can't be changed
  • Shopify order notification email is sent to customer and store owner
  • no variable shipping rates charged, only the optional fixed Extra fees/Shipping that can be set in app will apply
  • orders have zero tax
  • collect payment outside Shopify, e.g. bank transfer, QuickBooks, PayPal etc.
  • after collecting the payment, please go the order details and click "Mark as Paid" button

or, as draft order, created Shopify Admin > Orders > Drafts

  • order line items can be changed
  • a custom order notification email is sent to store owner only
  • collect payment via Shopify, or outside Shopify
  • standard shipping rates and taxes will apply when paying via Shopify "Email Invoice"

Require minimums to get discount

For each customer group, you can require a minimum order value or quantity in order to get the discount.

Advanced feature: require Minimum Order Quantity per collection (requires a one-time fee to activate).

Orders with less than minimum are allowed, but paid at regular, full price.

Volume Discounts

Offer additional discounts for large orders (requires a one-time fee to activate).

Volume Discount Types

  • Discounted cart total amount
  • Cart total quantity
  • A product quantity

Easily recognize Wholesale orders

Give staff a "heads up" that an order was a wholesale or membership order, by looking at the appropriate order group.

Set & Forget

Unlike other apps, there's no need to "pause" rules and wait before and after you update prices, or when you export or import products.
Product price changes are instant.
Newly added products take up to 1 day to be eligible for wholesale discounts.

One shop, Zero hassles.

Our innovative approach has NO duplication of products or variants, which would have implied more work to manage inventory, fulfillment, or hide discounted variants from 3rd party shops (e.g. Facebook store or Google shopping).

Apply Wholesale Discounts to Orders created in Admin

  • go to Admin > Orders > Create Order
  • choose items & Customer
  • Save order
  • select Apps > Apply Wholesale Discounts

Shopify POS seamless integration

To start using Wholesale on POS

  • create at least a discount rule for a chosen customer tag, in Wholesale app
  • click Synchronize products
  • tag customer(s) in Shopify Admin
  • add an existing, tagged customer to POS cart
  • choose Apply Wholesale Discounts from cart "..." menu at top-right

Pricing & Add-ons

  • Up to 300 monthly wholesale orders: $24 /mo
  • Unlimited orders: $49 /mo

Setting up first theme: free

Setting up additional themes: $25

Custom prices for each product and variant, bulk import: $99 (one-time / lifetime)

Net15/Net30 payment terms: $99 (one-time / lifetime)

Advanced Minimums, i.e. MOQs per product per collection: $99 (one-time / lifetime)

Volume Discounts: $99 (one-time / lifetime)

Quick Order form: $40 (one-time / lifetime)


How do I work with Wholesalers?

Wholesalers are regular customer accounts on your shop, tagged with the tag that you chose in Wholesale app (letters are case sensitive).

Create a Wholesale page, which explains how potential wholesalers can work with you. Add it to your site navigation.
Click here to see an example

After you review their info, find their customer record in your Customers section, and tag it with the tag that you chose in Wholesale app (use exactly the same case)

To enable tax exemption for desired customers, go to Customers section and edit customer Overview.

How to organize wholesale or member discounts?

Click here to see a detailed answer

What do I have to do to hide wholesale prices from Google Shopping feeds, Facebook shops, Pinterest?

Nothing, they just work. This app does NOT create duplicated variants or products.

Does this app work with other pricing apps, such as Sale Rack or Power Tools Pricing Policy?

Yes! As we don't create variants or duplicate products, there are no extra updates required. Any price changes reflect instantly on Wholesale or Membership prices.

Can I offer different shipping rates for wholesalers only?

What we can do is to charge a fixed extra fee (e.g. shipping) for each wholesale order. Please see Extra fees on the right inside the Wholesale app. Other alternatives:

  • if you have free shipping for regular customers, we recommend to slightly decrease your wholesale discounts, so that shipping costs would be covered by product purchases.
  • create a paid shipping rate for orders larger than an amount that regular customers won't reach, e.g. $300, and set a minimum $300 order amount for wholesale.
  • use Net Terms Checkout, which you could name whatever you prefer, e.g. "Wholesale Checkout" (no need to offer net30). Choose to have term orders created as Draft. You'd then add another invoice line with desired shipping fee, and click "Email invoice" for customers to pay.

Can I offer different payment terms wholesalers only? e.g. net 15, net 30

Yes (for a $99 setup fee). In cart, net30 customers will see an option to Choose a Shipping Address and Checkout with Net30 Payment.

Order will be created directly with wholesale prices, and the optional Extra fees/Shipping that can be set in app also apply.

You will have to followup with the customer to collect payment, including potential variable shipping fees.

★★★★★ We've looked at other wholesale Apps that create additional products and variants - STEER CLEAR OF THESE. They are a total nightmare. Not so with Supple Wholesale. Very easy and simple to use.     – Swift Fly Fishing

★★★★★ I had problems with Customer Pricing app since they are not supporting Multiple Currency and also it didn't synchronize Quantity variants. This app works exactly like I wanted. I definately think it is a better idea to past by the Coupon feature than the multiple variants. Excellent support also. Good job.     – Makani Fins

★★★★★ Have really enjoyed the fact that it doesn't create variants for each product discount. This has re-enabled us to use Shopify's inventory management feature (previously impossible with other solutions). The support from the dev team has also been fantastic and highly responsive.     – Compass Coffee

★★★★★ After trying a few other wholesale apps that were full of glitches or did not work with inventory trackers, we were about to give up and just do a separate website for wholesale. We tried this as a last resort...The setup was easy, super fast, and the support has been amazing.     – Island Cowgirl

★★★★★ Great app and great company to work with! I tried several other wholesale pricing apps, and this is by far the best!!! Very easy to use and easy setup. Responsive and friendly technical support. Because the app uses discount codes (as opposed to product variant pricing), there is no downtime when making price changes or price imports.

★★★★★ Been using for a couple of months now and the app is definitely the best we've tried - as mentioned by other reviewers it overcomes the limitations of some other apps that rely on variants to create the discounts. Overall a great app - indeed the only one we've tried which actually does the job effectively.     – Eternal Creation

★★★★★ Just the app we have been searching for for over three years now! Supple Wholesale does what so many other wholesale apps have been unable to, restricting customers from checking out with a quantity greater than what we have in our Shopify inventory. This was our biggest concern as we keep limited inventory on hand and would otherwise risk over allocating at any given time. The service is extremely fast, professional, and better than any other we have yet to come across, the app itself is perfectly user friendly, and the end result is a seamless, hassle and worry-free wholesale process for both us and our retailers. Orders process through as they normally would and are shipped just as any other order would be by our fulfillment company. Highly recommended over any other wholesale app out there- and believe me, we've tried them all!     – Midori Bikinis

★★★★★ Was using a similar app but the difference is I no longer have to pause my site to effect price changes and when import/exporting of my spreadsheets. I believe Supple Apps have got it right with this app, and would encourage you to give it a try.     – Just Bike Tyre

★★★★★ Supple App is the perfect solution to our problem. We needed something that allowed us to give different retailers access to our products at different pricing tiers and Supple Wholesale makes this possible. The customer service is EXCELLENT! setting the app up was a breeze!     – Backyard Hibachi

★★★★★ This is the third piece of wholesale software we tried, and the one we're sticking with. Supple Wholesale was available to help us with issues customizing the software to meet our specific needs within hours instead of days, and for a fraction of the cost. We couldn't be happier with Supple, and highly recommend it.     – The Dragontree Apothecary

★★★★★ This app was my savior, we tried Bold apps Customer Pricing before this and it was a fail for our store. This app is great, so easy to use and it does not create doubles of your products! And the support was great. Highly recommend!     – Southern Grace Outfitters

★★★★★ We were having issues using the Customer Pricing app. This app is 100x better and exactly what we needed. We're constantly updating prices and inventory on a daily/automatic basis and this app makes that possible. GREAT SUPPORT as well!     – Advanced Controls & Distribution